Variable Data Printing (VDP), also known as One-to-One Marketing, Print on Demand, and Personalized Printing,  all describe an exciting new technology that is changing the way we communicate with print. VDP is a type of printing in which documents are printed from a combination of  text, grahics and  images that change depending on the target.

Variable Data Printing from Ball Media can transform your standard marketing materials into highly focused communications tools that appeal to  your clients' interests, wants and needs. We use your contact data  to personalize each piece of print.

Variable data printing goes far beyond just swapping out names and addresses.  Ball Media VDP technology can insert custom phrases, slogans, complete paragraghs and  any graphic or image in the document.  Now that's powerful 1:1 marketing.

 

The sample above shows 2 postcards from the same print job.
  The "gender specific" image is just one example of how one-to-one
print can help you to hit your target with pin point accuracy.

More information about Variable Data Printing:

What is Variable Data Printing?

 Variable Data Marketing

 Contact Us today and find out how Variable Data Printing can assist you in getting the message out - with better results than ever before. Improved response and justified ROI is only a phone call away.